Joomstore Digital Marketing | 25+ Years Serving Australian Growth
A powerful website is the foundation, but strategic digital marketing is what drives traffic, generates leads, and delivers measurable ROI/ROAS. At Joomstore, we combine 30 years of deep web development and technical knowledge with decades of proven digital marketing strategies to help your website reach the right people, with your unique messaging, services and products.
SEO Services
web has powerful built-in SEO capabilities—when configured correctly. We ensure your website is optimized from the ground up:
- Website SEO Configuration – Properly configure web's native SEO settings for maximum search visibility
- URL Structure Optimization – Clean, keyword-rich URLs using web's SEF URL system
- Meta Tag Optimization – Compelling titles and descriptions for every page
- Schema Markup Implementation – Structured data for rich search results
- Technical SEO Audits – Identify and fix crawlability, indexation, and performance issues
- Content SEO Strategy – Keyword research and content optimization aligned with your goals
- Local SEO – Optimization for Perth and Australian search visibility
Joomstore's SEO Advantages
Proven effective native SEO features many platforms require plugins to achieve:
- Native SEF URLs – Search engine friendly URLs built into core
- Per-Article Meta Control – Unique meta descriptions and keywords for every article
- Automatic Canonical URLs – Prevent duplicate content issues
- XML Sitemap Generation – Help search engines discover your content
- Robots.txt Management – Control search engine crawling
- 301 Redirect Capabilities – Preserve SEO value during site changes
We ensure these features are configured optimally for maximum search visibility.
Google Ads Management
Drive immediate, targeted traffic with strategic Google Ads campaigns:
- Campaign Strategy & Setup – Goal-oriented campaigns aligned with your business objectives
- Keyword Research – Identify high-intent search terms for your industry
- Ad Copy Development – Compelling ads that drive clicks and conversions
- Landing Page Optimization – web pages designed specifically for ad traffic
- Conversion Tracking – Implement Google Ads tracking on your website
- Ongoing Management – Continuous optimization for better ROI
- Transparent Reporting – Clear metrics showing campaign performance
Analytics & Conversion Tracking
Make data-driven decisions with proper tracking setup:
- Google Analytics 4 Implementation – Full GA4 setup on your website
- Goal Tracking – Monitor form submissions, downloads, and key actions
- Event Tracking – Track button clicks, video plays, and user interactions
- E-commerce Tracking – Revenue and transaction data for web shops
- Custom Dashboards – Visual reports focused on your key metrics
- Monthly Reporting – Regular insights and recommendations
Email Marketing Integration
Connect your website with powerful email marketing tools:
- Newsletter Integration – Connect Mailchimp, Campaign Monitor, or other platforms
- Subscription Forms – Optimize placement and design for maximum signups
- Marketing Automation – Trigger emails based on user behavior
- Segmentation Strategy – Target the right message to the right audience
- A/B Testing – Test subject lines, content, and calls-to-action
Social Media Marketing
Amplify your website content across social platforms:
- Social Sharing Optimization – Make your content highly shareable
- Open Graph Integration – Control how articles appear when shared
- Social Media Feed Integration – Display social content on your website
- Social Advertising – Facebook and LinkedIn ad campaigns
- Community Management – Engage with your audience across platforms
Conversion Rate Optimization
Turn more visitors into customers or supporters:
- User Behavior Analysis – Heatmaps and session recordings
- A/B Testing – Test different approaches to find what converts
- Form Optimization – Reduce friction in contact and signup forms
- Call-to-Action Testing – Optimize buttons, copy, and placement
- Landing Page Development – High-converting web pages for campaigns
Ongoing Digital Marketing Support
Digital marketing isn't set-and-forget. We provide continuous consulting & optimization in consultation with you to ensure your online presence evolves as you grow:
- Monthly SEO Audits – Identify new opportunities and issues
- Content Strategy – Ongoing keyword research and content planning
- Performance Monitoring – Track rankings, traffic, and conversions
- Competitor Analysis – Stay ahead of industry changes
- Algorithm Updates – Adapt to Google algorithm changes
- Strategic Consulting – Regular check-ins and recommendations
Why Choose Joomstore for Digital Marketing?
- 25+ years Local Australian Expertise – We take the time to learn and understand you and your audience
- Proven Results – Track record of increasing traffic and conversions
- Transparent Reporting – Clear metrics and honest recommendations
- Integrated Approach – Marketing strategy aligned with website development
- Australian Focus – Local SEO and market knowledge
- Long-Term Partnership – We grow with you over months and years
Ready to drive more traffic, engagement and conversions? Let's discuss a digital marketing strategy that delivers measurable results for your website.